This slideshow, created by John Moore of Brand Autopsy, highlights the best quotes taken from the new book, The Age of Conversation 2.
This book is the follow-up to a collection of essays published in 2007 by a group of writers advocating the new age of marketing, where the message is centered around conversations. The [...]

People often champion the use of social media to reach customers and enhance marketing efforts…but what about using these tools to innovate from within? In this video, Best Buy CEO Brad Anderson describes how they have used social networks, Wikis, and other Web 2.0 tools to harness the expertise of it’s 175,000 employees and [...]